Mobile Game Publishing Partnerships
We are preparing to publish selected mobile games: store pages, soft launch, player testing and growth after release.
We are getting this ready. Tell us what you need and we will let you know when it opens.
Mobile Game Publishing
A good mobile game can still get lost if its store page, launch timing and first updates are not planned. A publishing partnership covers that part: getting the game in front of the right players and keeping them. We are preparing a publishing offer for a small number of selected games and welcome early conversations with developers.
Publishing Partnership Scope
- Store pages and ASO in each target language
- Closed tests and a soft launch before the wide release
- Retention and monetization reviews based on player data
- An update and live ops calendar after launch
Publishing Method
The offer is built on the steps we follow for our own titles. We test with players before a wide launch, prepare localized store pages with ASO in mind and read retention cohorts to decide what to scale. The developer keeps the game's creative direction; we bring the store, testing and growth work around it, and both sides agree on roles in writing before anything ships. Each game would get a written plan with clear milestones, so both sides know what happens next.
Value for Indie Mobile Games
Store work, testing and live operations take time that small teams usually spend on the game itself. A partner who handles those steps lets developers keep building while the launch is planned with care. Decisions rest on real player data rather than hope, so effort goes into the parts of the game that players hold on to.
Publishing Partnership Benefits
Data-Backed Launch Decisions
Closed tests and a soft launch come first, so the wide release rests on real player data.
Localized, ASO-Ready Store Pages
Screenshots, text and keywords will be prepared in each target language with search in mind.
Live Ops After Release
Updates and live events will be planned around what keeps players coming back.
Publishing for Indie Developers
- Independent developers — a playable mobile game and no publishing team behind it.
- Small studios — teams that want help with store pages, player testing and launch.
- Soft-launched games — titles with early data that need a clear plan to grow.
Send us a build or a video, and we will play it and give you an honest first read.
Publishing Partnership FAQ
Is 145 Game Studios accepting mobile games for publishing?
The publishing offer is being prepared and is not open yet. You can still send us a build or a gameplay video now, and we will give you an honest first read and keep you posted.
What does a mobile game publisher do for a developer?
A publisher handles the work around the game: store pages and ASO, player testing, launch timing and updates after release. In the partnership we are preparing, the developer keeps creative direction and both sides agree on roles in writing.
What kind of games are you looking to publish?
We plan to focus on free-to-play mobile games close to our own genres, such as puzzle, simulation, tycoon and strategy. A playable build helps us judge whether we can genuinely help a game grow.
Do you soft launch games before a global release?
Yes, that is central to the plan. We will run closed tests and a soft launch in selected markets first, then widen the release only when retention data supports it.
Publishing Partnerships Deliverables and Process
Deliverables
- Store listing and ASO plan
- Localized store pages for target markets
- Closed test and soft launch plan
- Retention and monetization review
- Live ops and update calendar
- Shared launch roadmap with clear roles
- 01
Game and Data Assessment
We play your game and look at its early data to see whether we can help it grow.
- 02
Publishing Plan
Together we write down who does what, from store pages and testing to updates.
- 03
Closed Test and Soft Launch
We run closed tests and a soft launch in selected markets, then fix what players point out.
- 04
Growth and Live Operations
After a wide launch we scale what players come back to and adjust the rest.
Related Partner Services
All 4 in Partner →- Soon
Co-development
We are preparing to join your team for features, art or a full production, inside your codebase and schedule.
- Soon
Art & Dev Outsourcing
We are preparing to open our art and code pipeline: you send a brief, we deliver assets and features to spec.
- Soon
Branded Games
We are preparing branded mobile games: playable experiences built around your brand, IP or campaign.